I-80 W/Hwy 65 Roseville S/L-Illuminated - 15016E

The Premier Placer County Interchange: Connecting the Inland Innovation Corridor

A. Eastbound Facing: The Strategic Filter for Sierra-Bound Traffic

Strategically positioned on eastbound I-80 at the critical Highway 65 interchange, this illuminated billboard captures a massive and diverse audience at a major decision point. It engages all traffic heading toward the growing communities of Rocklin, Lincoln, and the Tahoe-Reno Industrial Center (TRIC). This includes a powerful mix of affluent commuters, logistics operators, and tech professionals destined for the giants of the TRIC, such as Tesla and Google. For a startup, this location offers an unparalleled opportunity to build brand awareness with a high-value audience that is actively shaping the future of advanced manufacturing and logistics, all while filtering into one of the region's most dynamic growth corridors.

B. Westbound Facing: The Direct Ingress to Roseville's Tech & Commerce Hub

Commanding the westbound lanes, this illuminated board is the welcoming beacon for one of the most important economic zones in the Sacramento Valley. It places your brand directly in the line of sight of traffic descending from the Sierra and funneling directly into the commercial and technological core of Roseville. This audience includes employees heading to the Hewlett Packard Enterprise campus, the burgeoning Westpark development, and the city's major retail and medical centers. By advertising here, a startup positions itself at the very gateway to innovation and commerce, ensuring its message is one of the first impressions for a massive daily influx of workers, shoppers, and decision-makers.